Start-Now
AllerEase ®
PLAN
Solving an Overlooked
Guest Experience Issue
- Over 25% of the population is allergic to dust mite allergens.
- This leads to poor sleep due to stuffy noses and other allergy symptoms.
Boost Occupancy & ADR
According to Cornell’s Survey Research Institute:
- 59% of travelers prefer hotels offering hypoallergenic rooms.
- 83% of guests would choose a hypoallergenic room if offered.
WHO THIS IS FOR
If your hotel hasn’t yet invested in hypoallergenic bedding or air purifiers, the Start-Now Plan is here to help you unlock the benefits of offering hypoallergenic rooms.
By adding hypoallergenic bedding and HEPA air purifiers, you can enhance guest comfort, attract health-conscious travelers, and boost revenue by upselling and elevating select room categories.
What's Included
- Hypoallergenic Bedding: Outfits 20% of rooms with pillow and mattress protectors, targeting dust mite allergens.
- HEPA Air Purifiers: Equip 20% of rooms with certified HEPA purifiers that remove 99% of airborne particles like dust, mold spores and pet dander.
- Membership and Training: One-year WHAI AllerEase® Hotel membership with staff training on outfitting and upselling AllerEase® rooms.
- Certification: The AllerEase® Certification Seal adds trusted third-party credibility.
- Promotion: Get enhanced OTA listings and a featured profile on AllerEaseTravel.com to attract wellness-focused travelers.
Two Levels of Hypoallergenic Rooms
AllerEase® Rooms
- Equipped with hypoallergenic pillow and mattress protectors
- Operating cost: approximately 10 cents per day
AllerEase® Plus HEPA Rooms
- In addition to hypoallergenic bedding, includes HEPA air purifiers that eliminate 99% of airborne particles, including bacteria and viruses
- Operating cost: approximately 70 cents per day
HOW IT WORKS
Start with 20%
Outfit 20% of guest rooms with hypoallergenic bedding and HEPA air purifiers.
Upsell and Upgrade
Introduce modest price increases for AllerEase® Plus HEPA rooms and upsell guests to higher-rated categories for additional revenue.
Long-Term Vision
Transition all rooms to a mix of AllerEase® and AllerEase® Plus HEPA rooms for ultimate guest comfort and profitability.
Start-Now Plan Pricing & ROI
Explore how the AllerEase® Start-Now Pan provides a profitable pathway to making all rooms hypoallergenic. Use this ROI calculator to explore various AllerEase® room pricing strategies.
Year One ROI
| Upfront Amount |
Amount Due in 12 Months | Total Cost | Revenue Increase |
Net Profit | ROI |
|---|---|---|---|---|---|
| 0 | 0 | 0 | 0 | 0 | 0% |
Subsequent Years ROI
| AllerEase Membership |
Yearly Product Cost |
Revenue Increase |
Net Profit | ROI |
|---|---|---|---|---|
| 0 | 0 | 0 | 0 | 0% |
Payment Terms
- 50% in thirty days
- Balance due in 12 months
12-Month Enhanced Renewal Option
Unlock exclusive benefits at the 12-month mark.
Extend your AllerEase® Hotel Membership by two years and receive:
Remaining Balance Waived
On the Start-Now Plan
Lifetime Warranty
On HEPA Air Purifiers
Complimentary Filter Replacements
For HEPA units
Start transforming your rooms today with the Start-Now Plan. Contact us for a custom quote or to schedule a consultation. Discover how easy it is to offer hypoallergenic accommodations and boost your bottom line.”